The origin of Chiao-Tzu.
As we all know the truth that car was created by Karl Benz in Germany. But Wheels are invented in China during Han-Dynasty according to the historical book. However, wheels didn’t take over the automotive world in China for several reasons. First, ancient emperors and the royal families were not pleased to take the same horse-drawn vehicle as normal people took in daily life..In order to emphasize the noble status and higher class of themselves, they took a ride on a unique vehicle called ”Chiao-Tzu” which was a chair hanged in wooden sticks in the original architecture.
And the following thousands of years, everyone without exception wanted to take chiao-tzu to go out because of it’s privacy advantage, safety, comfortableness, and enjoyment. Not until Chin-dynasty did the car beat the chiao-tzu and became mainstream vehicle. And that’s why Chinese people love foreign luxurious brand’s limousine or long-wheel-base sedan even in modern times.
This picture shows brief history of how car evolve in the West and assume what whould it evole if Chiao-Tzy got wheel on it.
This picture shows inner emotional factor hidden behind Chiao-Tzy which suggests the following ones: Higher and bigger vehicle and the long stretch line up represents higher lever and social status. Big powertrain and big wheels represents the slaves. Same front overhang and rear overhang represents balance and discipline. C-pillar and rear box bring and sense of safety.
Image board
Focus customers and product roadmap.
Design Theme: Higher H-point, stable and balance, symmetrical form, front foward stance. Big wheel and OD. Flat and solid rooftop, special DLO.
Design Language: Sleek and straight, flaky, muscular body with organized surface treatment.
Two different diections of side view rendering, and select concept B for further developement.
Concept interpretation.
First time clay modeling